Location: Washington D.C.
Date: Now through January 22, 2017
As the United States presidential election nears, CNN Politics, Facebook and Instagram partnered with the Newseum for an exhibit at the interactive museum in Washington D.C. for visitors to explore today’s political landscape and election process through a social and digital media lens.
CNN Politics Campaign 2016: Like, Share, Elect
Together with Facebook, Instagram and CNN Politics, the Newseum has created an interactive exhibit to educate guests on the American election process. The CNN Politics Campaign 2016: Like, Share, Elect exhibit shows Newseum visitors how modern technology has shaped how political candidates create and plan campaigns, how journalists discuss elections, and how the political process involves and engages people.
The CNN Politics Campaign 2016: Like, Share, Elect exhibit features multiple educational and interactive digital activations for Newseum visitors to explore. The various experiences include an Instagram cinemagraph content capture, a CNN Candidate matchmaker kiosk, and the CNN Magic Wall that lets visitors view voter demographics and learn how the demographics break down by state. The exhibit also lets visitors view real-time trending issues, events, and predictions for the upcoming presidential election to experience campaigns in the digital age.
CNN Facebook #CampaignConfessional
To add to the interactive “CNN Politics Campaign 2016: Like, Share, Elect” experience, FoxTales created an interactive video experience with CNN and Facebook to give Newseum visitors the opportunity to record video messages and questions for candidates, easily share their custom social media content, and even potentially have their questions answered by the candidates themselves. FoxTales created a unique custom video experience utilizing a podium embedded with a touch interface along with a teleprompter that presented statements to help engage users, allowing them to voice their questions and concerns for the candidates. The custom video experience was initially created as part of CNN and Facebook’s cross-country tour, installed inside the CNN Facebook campaign camper, to help voters get their candidate questions answered during the presidential debates which aired on CNN.
The Newseum is an interactive museum in Washington D.C. promoting, explaining, and defending free expression and the freedoms provided by the First Amendment of the United States Constitution. The Newseum features seven levels of interactive exhibits highlighting various events, technologies, and topics related to free expression.