- Nike Town New York
- Nike Chicago
- Nike The Grove
- Nike South Chicago
Date: January 15-28, 2017
Nike launched their newest campaign, Equality, to honor Black History Month and inspire action to bring people together through the power of sport. The campaign features NFL player Michael Bennett, US Soccer player Megan Rapinoe, and US Olympic Fencer Ibtihaj Muhammad using their platform to inspire us all to get involved in creating change toward equality.
At four select Nike retail locations throughout the country we allowed people to show their commitment to inclusion for all with our Nike Equality Photo Experience. Nike store visitors captured their custom Equality portraits, inspired by the athlete imagery used in the campaign. Each photo captured was printed and pinned up on the walls of each Nike location, displaying all the athletes committed to taking action toward creating inclusive environments. The photos captured marked the individual voices speaking up and being heard to champion equality.
We were honored to join Nike for a second year in a row to help amplify the message of Equality and share our common values of respect for all people. Nothing fulfills us more than working with brands, like Nike, who choose to wield our platform to empower others to stand together for their beliefs. Together with Nike, we stand and fight for change. Until we all win.