Date: June 5-6, 2017
We’re always thrilled to partner with our friends at The Case Foundation as they are investing in the people who change the world. In celebration of The Case Foundation’s 20 years of driving action, they wanted MCON attendees to be able to voice their specific commitment to social change.
We created a custom dynamic photo experience that allowed participants to show how their cause is a part of who they are. This unique word cloud portrait, that we affectionately call WordFace, generated a ton of buzz.
Users typed in the cause they are most passionate about, snapped a photo, and then we immediately generated a custom word cloud portrait featuring their name and cause, as well as preselected words related to The Case Foundation and their mission.
Not only were we able to create the word cloud art, but we were able to capture insights from the MCON game-changers with this feature. We delivered the participant names and causes back to The Case Foundation so they could learn more about the activists at MCON.
We’re always excited to meet the enthusiastic people who are eager and driven to create positive social change in the world.