Venue: JW Marriott – Case Foundation Lounge
Date: March 11-15, 2017
For the Case Foundation’s 20th year, they have created the “Get in the Arena” mantra to encourage everyone to make a positive impact in our communities. The Case Foundation is highlighting those willing to jump into the arena and tackle the most pressing issues in their communities.
We love getting to work with inspiring companies that change the world … and we love it even more when those companies give us the freedom to try new things! To celebrate 20 years of inspiring action, The Case Foundation created the “Get in the Arena” campaign with a mission of continuing to encourage, not only discussing the many ways we can all positively impact our communities, but taking action to make it a reality.
To play off of this core theme, we wanted to literally put attendees in the arena and both challenge them to select a cause they would take action on and also share their intention to do so.
To accomplish this, we created an entirely new product called StoryScope which features a raised platform and motorized boom arm enabling users to record a fifteen second video from the perspective of the rotating arm.
Surrounding the platform is a custom branded enclosure designed to recreate the interior of an arena and fully immerse the user in the event theme. The outside of the structure features the inspiring “Man in the Arena” speech by President Theodore Roosevelt that was the basis for The Case Foundation’s newest movement.
We continue to be inspired by the ideals of this campaign and the foundation that created it. Please take action in your local community for causes that are important in your own life!
“It is not the critic who counts; not the man who points out how the strong man stumbles, or where the doer of deeds could have done them better. The credit belongs to the man who is actually in the arena, whose face is marred by dust and sweat and blood; who strives valiantly; who errs, who comes short again and again, because there is no effort without error and shortcoming; but who does actually strive to do the deeds; who knows great enthusiasms, the great devotions; who spends himself in a worthy cause; who at the best knows in the end the triumph of high achievement, and who at the worst, if he fails, at least fails while daring greatly, so that his place shall never be with those cold and timid souls who neither know victory nor defeat.” – Theodore Roosevelt